Health Data Privacy Breach by Fertility App
A fertility app, named “Premom,” has settled with its users after sharing their health data without consent with other companies that included Google and marketing firms in China, according to the U.S. Federal Trade Commission (FTC). The company, owned by Easy Healthcare, shared sensitive and private data of hundreds of thousands of users for advertising purposes without their permission or limiting how that information can be used.
The Settlement
As part of a proposed settlement, the company has agreed to pay $200,000, including a $100,000 civil penalty, to settle the charges against it. The remaining $100,000 will be distributed to Connecticut, Oregon, and the District of Columbia for violating their laws. The company’s owners agreed to not share their users’ personal health data with third parties for advertising purposes, except for obtaining users’ consent beforehand. Additionally, it is required to tell consumers how their personal information will be used before obtaining that information.
FTC‘s Reaction
The FTC was harsh in its criticism of the company, stating that “Premom broke its promises and compromised consumers’ privacy,” as it had not disclosed to users that their information regarding their sexual and reproductive health, parental and pregnancy status, physical health conditions and statuses would be shared with third parties. Samuel Levine, director of the FTC‘s Bureau of Consumer Protection, warned companies that collect consumers’ health information should be aware that the FTC will not tolerate health privacy abuses.
Philosophical Discussion
The sharing of private fertility information without consent is becoming a more significant issue since the U.S. Supreme Court overturned Roe v. Wade. This situation raises philosophical questions about privacy, data security, and trust in the healthcare system. When users provide their private health information to tech companies, that information is not covered explicitly under the Health Insurance Portability and Accountability Act, which protects medical privacy in healthcare settings.
Editorial
The Premom case demonstrates the importance of upholding privacy rights, particularly regarding sensitive health information. The settlement does little to change the fact that companies can share large amounts of sensitive personal information with third parties without explicit consent from users. The Healthcare sector, specifically, needs to improve security standards with user data. Since the protection of private health information does not carry over from medical settings to tech companies, users must remain cautious about sharing their health information with third-party apps.
Advice
People should think twice about sharing their health information with third-party apps. They should read these apps’ privacy policies and terms of service and look for checkboxes for sharing their data with third parties. Users should also limit the amount of private data provided to the apps and look for alternative apps if necessary. Individuals must take charge of their protected health information and be mindful of the third-party companies with whom it is shared.
<< photo by Markus Winkler >>
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